Chenting Su
City University of Hong Kong
H-index: 33
Asia-Hong Kong
Top articles of Chenting Su
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
To defend or not to defend? How responses to negative customer review affect prospective customers’ distrust and purchase intention | Journal of Interactive Marketing | Haichuan Zhao Lan Jiang Chenting Su | 2020/5 |
Toward a social fitness perspective on contract design: Contract legitimacy and influence strategy | Industrial Marketing Management | Xiaoling Li Xingyao Ren Liping Qian Chenting Su | 2020/2/1 |
Between contracts and trust: Disentangling the safeguarding and coordinating effects over the relationship life cycle | Industrial Marketing Management | Lu Shen Chenting Su Xu Vivian Zheng Guijun Zhuang | 2020/1/1 |
Mitigating the negative effects of regional clustering in franchising: The roles of governance mechanisms | Journal of Retailing | Xu Vivian Zheng Li Jenny Ji Chenting Su | 2020/9/1 |