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Chakravarthi Narasimhan

About Chakravarthi Narasimhan

Chakravarthi Narasimhan, With an exceptional h-index of 31 and a recent h-index of 21 (since 2020), a distinguished researcher at Washington University in St. Louis, specializes in the field of marketing, i/o, micro exonomics, applied game theory, econometrrics....

His recent articles reflect a diverse array of research interests and contributions to the field:

Don’t Hurry, Be Happy! The Bright Side of Late Product Release

Late Product Release: The Strategic Benefit of Lost Sales

Search vs. Site Retargeting: A Look through the Purchase Funnel

Persuasive advertising in a vertically differentiated competitive marketplace

Chakravarthi Narasimhan Information

University

Position

___

Citations(all)

7851

Citations(since 2020)

1621

Cited By

7481

hIndex(all)

31

hIndex(since 2020)

21

i10Index(all)

43

i10Index(since 2020)

30

Email

University Profile Page

Google Scholar

Chakravarthi Narasimhan Skills & Research Interests

marketing

i/o

micro exonomics

applied game theory

econometrrics...

Top articles of Chakravarthi Narasimhan

Don’t Hurry, Be Happy! The Bright Side of Late Product Release

Marketing Science

2024/4/30

Chakravarthi Narasimhan
Chakravarthi Narasimhan

H-Index: 22

Late Product Release: The Strategic Benefit of Lost Sales

Available at SSRN 3552405

2023/4/10

Chakravarthi Narasimhan
Chakravarthi Narasimhan

H-Index: 22

Search vs. Site Retargeting: A Look through the Purchase Funnel

Site Retargeting: A Look through the Purchase Funnel (March 9, 2023)

2023/3/9

Baojun Jiang
Baojun Jiang

H-Index: 13

Chakravarthi Narasimhan
Chakravarthi Narasimhan

H-Index: 22

Persuasive advertising in a vertically differentiated competitive marketplace

Review of Marketing Science

2020

Yuanfang Lin
Yuanfang Lin

H-Index: 3

Chakravarthi Narasimhan
Chakravarthi Narasimhan

H-Index: 22

See List of Professors in Chakravarthi Narasimhan University(Washington University in St. Louis)