Brad McKenna

Brad McKenna

University of East Anglia

H-index: 17

Europe-United Kingdom

About Brad McKenna

Brad McKenna, With an exceptional h-index of 17 and a recent h-index of 15 (since 2020), a distinguished researcher at University of East Anglia, specializes in the field of Social Media, Information Systems, Tourism and IT, Social Implications of Technology Use.

His recent articles reflect a diverse array of research interests and contributions to the field:

From Technology and Virtuality to “Our Digital Lives” Working Group 9.5: Our Digital Lives

The authentic virtual influencer: Authenticity manifestations in the metaverse

Digital-free tourism: The state of the art and future research directions

I do not want to be perfect: investigating generation Z students' personal brands on social media for job seeking

Transformational Tourism: A visionary approach to sustainable tourism?

Power and resistance: Digital-free tourism in a connected world

Chinese older adults’ social media use: a study of WeChat from a social practice perspective

Augmented Reality and User Behaviour: A Socially Practised Affordance Perspective

Brad McKenna Information

University

Position

Associate Professor in Information Systems at

Citations(all)

1879

Citations(since 2020)

1718

Cited By

490

hIndex(all)

17

hIndex(since 2020)

15

i10Index(all)

20

i10Index(since 2020)

18

Email

University Profile Page

University of East Anglia

Google Scholar

View Google Scholar Profile

Brad McKenna Skills & Research Interests

Social Media

Information Systems

Tourism and IT

Social Implications of Technology Use

Top articles of Brad McKenna

Title

Journal

Author(s)

Publication Date

From Technology and Virtuality to “Our Digital Lives” Working Group 9.5: Our Digital Lives

Petros Chamakiotis

Brad McKenna

Kathrin Bednar

Hameed Chughtai

2024/1/27

The authentic virtual influencer: Authenticity manifestations in the metaverse

Journal of Business Research

Bernadett Koles

Alice Audrezet

Julie Guidry Moulard

Nisreen Ameen

Brad McKenna

2024/1/1

Digital-free tourism: The state of the art and future research directions

Wenjie Cai

Brad McKenna

2023

I do not want to be perfect: investigating generation Z students' personal brands on social media for job seeking

Information technology & people

Nguyen M Trang

Brad McKenna

Wenjie Cai

Alastair Maclean Morrison

2023/3/7

Transformational Tourism: A visionary approach to sustainable tourism?

GLW Roshini N Nandasena

Alastair M Morrison

Wenjie Cai

J Andres Coca-Stefaniak

2023/2/29

Power and resistance: Digital-free tourism in a connected world

Journal of Travel Research

Wenjie Cai

Brad McKenna

2023/2

Chinese older adults’ social media use: a study of WeChat from a social practice perspective

Information Technology & People

Brad Mckenna

Wenjie Cai

Hyunsun Yoon

2023/10/7

Augmented Reality and User Behaviour: A Socially Practised Affordance Perspective

Arwa Almashyakhi

Tomás Harrington

Brad McKenna

2022

Transforming to a sustainable visitor economy with information systems

Brad McKenna

Wenjie Cai

Tuure Tuunanen

2022

Rethinking knowledge creation in information technology and tourism

Journal of Travel Research

Wenjie Cai

Brad McKenna

Philipp Wassler

Nigel Williams

2021

Knowledge creation in information technology and tourism research

Journal of Travel Research

Zheng Xiang

Daniel R Fesenmaier

Hannes Werthner

2021/7

Imagine being off-the-grid: Millennials’ perceptions of digital-free travel

Journal of Sustainable Tourism

Christina Floros

Wenjie Cai

Brad McKenna

Dimah Ajeeb

2021

Creating convivial affordances: A study of virtual world social movements

Information Systems Journal

Brad McKenna

2020/1

An affordance perspective of team collaboration and enforced working from home during COVID-19

European Journal of Information Systems

Lena Waizenegger

Brad McKenna

Wenjie Cai

Taino Bendz

2020/9/10

Gathering Customer Insights from Social Media: The Impact on Operations and Supply Chains

Hamzeh Nuseir

Brad McKenna

Tomás Harrington

2020/7/1

Switching Behaviour in Smart Phone Messaging Services–It’s a Question of Context, Content, and Features of the Service

Brad McKenna

Petri Mäkinen

Tuure Tuunanen

2020/10/12

Turning it off: Emotions in digital-free travel

Journal of Travel Research

Wenjie Cai

Brad McKenna

Lena Waizenegger

2020

Exploring the complexity of the individualistic culture through social exchange in online reviews

International Journal of Information Management

Yasmin Lamb

Wenjie Cai

Brad McKenna

2020/10/1

Resistance and sexuality in virtual worlds: An LGBT perspective

Computers in Human Behavior

Brad McKenna

Hameed Chughtai

2020/4/1

The influence of personal and professional commitments on digitally disconnected experiences

Brad McKenna

Lena Waizenegger

Wenjie Cai

2020/9/9

See List of Professors in Brad McKenna University(University of East Anglia)

Co-Authors

H-index: 51
Michael D. Myers

Michael D. Myers

University of Auckland

H-index: 37
Jyoti Choudrie

Jyoti Choudrie

University of Hertfordshire

H-index: 33
Francisco-Jose Molina-Castillo

Francisco-Jose Molina-Castillo

Universidad de Murcia

H-index: 26
Pirkko Walden

Pirkko Walden

Åbo Akademi

H-index: 23
Carolina López Nicolás

Carolina López Nicolás

Universidad de Murcia

H-index: 21
Nigel L Williams

Nigel L Williams

University of Portsmouth

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