Bayu Sutikno

About Bayu Sutikno

Bayu Sutikno, With an exceptional h-index of 9 and a recent h-index of 9 (since 2020), a distinguished researcher at Universitas Gadjah Mada, specializes in the field of Marketing, Management.

His recent articles reflect a diverse array of research interests and contributions to the field:

Aesthetic Value in Marketing Art Gallery: Conceptualization and Scale Development

Does Service Recovery Performance Vary according to a Service Provider’s Perception of Customer Type? The Application of Attachment Theory

Does Religiosity Matter For New Venture Creation Among Gen Y And Gen Z In Indonesia?

Actor’s Role in Developing Creative Rural Tourism Marketing in the Digital Era: A Case Study in Ponggok, Central Java

Halal food literacy: Conceptual framework, dimension, and scale development

Analisis Penggunaan Tertinggi dan Terbaik pada Tanah Kosong di Pantai Manggar Segara Sari Kecamatan Balikpapan Timur

The acceptance of halal food products among Non-Muslim consumers in Indonesia

Review of customer experience, perceived effectiveness of e-commerce institutional mechanisms, and repurchase intention from the perspective of expectation-confirmation theory

Bayu Sutikno Information

University

Position

___

Citations(all)

439

Citations(since 2020)

341

Cited By

183

hIndex(all)

9

hIndex(since 2020)

9

i10Index(all)

9

i10Index(since 2020)

8

Email

University Profile Page

Google Scholar

Bayu Sutikno Skills & Research Interests

Marketing

Management

Top articles of Bayu Sutikno

Title

Journal

Author(s)

Publication Date

Aesthetic Value in Marketing Art Gallery: Conceptualization and Scale Development

JDM (Jurnal Dinamika Manajemen)

Joko Subiharto

Basu Swastha Dharmmesta

Bayu Sutikno

Sari Winahjoe Siswomihardjo

2024/3/19

Does Service Recovery Performance Vary according to a Service Provider’s Perception of Customer Type? The Application of Attachment Theory

Journal of Relationship Marketing

Bayu Sutikno

Widya Paramita

Rokhima Rostiani

Sari Winahjoe

Naila Zulfa

2024/1/2

Does Religiosity Matter For New Venture Creation Among Gen Y And Gen Z In Indonesia?

Journal of Developmental Entrepreneurship

Bayu Sutikno

Muhammad Hamdi

Nurul Indarti

Hardo Firmana Given Grace Manik

Andy Susilo Lukito-Budi

...

2023/3

Actor’s Role in Developing Creative Rural Tourism Marketing in the Digital Era: A Case Study in Ponggok, Central Java

Proceedings of the International Academic Conference on Tourism (INTACT)" Post Pandemic Tourism: Trends and Future Directions"(INTACT 2022)

Bayu Sutikno

2023/2/10

Halal food literacy: Conceptual framework, dimension, and scale development

Jurnal Ekonomi & Keuangan Islam

Miftakhul Khasanah

Basu Swastha Dharmmesta

Bayu Sutikno

2023/2/1

Analisis Penggunaan Tertinggi dan Terbaik pada Tanah Kosong di Pantai Manggar Segara Sari Kecamatan Balikpapan Timur

IJMA (Indonesian Journal of Management and Accounting)

Indra Maulana

Akbar Lufi Zulfikar

Swadia Gandhi Mahardika

2023/7/28

The acceptance of halal food products among Non-Muslim consumers in Indonesia

Journal of International Food & Agribusiness Marketing

Fikri Farhan

Bayu Sutikno

2022/5/9

Review of customer experience, perceived effectiveness of e-commerce institutional mechanisms, and repurchase intention from the perspective of expectation-confirmation theory

Jurnal Aplikasi Manajemen

Piji Pakarti

Basu Swastha Dharmmesta

Sahid Susilo Nugroho

Bayu Sutikno

2022/3/2

Online Marketing Strategies Of Sedekah Rombongan

AZKA International Journal of Zakat & Social Finance

Agus Mahardiyanto

Bayu Sutikno

2022/9/29

Let ethics lead your way: The role of moral identity and moral intensity in promoting social entrepreneurial intention

Journal of Business Venturing Insights

Widya Paramita

Nurul Indarti

Risa Virgosita

Rina Herani

Bayu Sutikno

2022/6/1

Towards Consumer Ethnocentrism and Animosity in Indonesia

Scholars Journal of Science and Technology

Bayu Sutikno

2021/4/28

Pro-environmental self-identity: scale purification in the context of sustainable consumption behavior

Rini Kuswati

Bernardinus M Purwanto

Bayu Sutikno

Bayu Aji Aritejo

2021

The social dimensions’ aspects of sustainable tourism development analysis: A systematic literature review

Augusta Ika Prihanti Nugraheni

Tri Kuntoro Priyambodo

Bayu Sutikno

Hendrie Adji Kusworo

2020

Encouraging pro-environmental behavior through consumer innovativeness

Rini Kuswati

Bernardinus M Purwanto

Bayu Sutikno

2020/1/6

See List of Professors in Bayu Sutikno University(Universitas Gadjah Mada)