Bayram Zafer Erdogan

Bayram Zafer Erdogan

Anadolu Üniversitesi

H-index: 29

Asia-Turkey

About Bayram Zafer Erdogan

Bayram Zafer Erdogan, With an exceptional h-index of 29 and a recent h-index of 19 (since 2020), a distinguished researcher at Anadolu Üniversitesi, specializes in the field of Marketing, Marketing Communications, Advertising.

His recent articles reflect a diverse array of research interests and contributions to the field:

Does being religious or not matter? A qualitative investigation of community fundraising events

Üniversite sıralamaları ne söyle (mez) r? Buz dağının görünen ve görünmeyen yüzü

Kurumsal Kuram’da Örgütsel Alan Kavramı ve Örgütsel Alan Türlerine İlişkin Bir Literatür İncelemesi

OPEN AND DISTANCE LEARNING AS A SUSTAINABLE EDUCATION ECOLOGY

Sürdürülebilir eğitim ekolojisi olarak açık ve uzaktan öğrenme

The Impact of Novelty Seeking on Intention to Visit a Country: The Mediating Role of Overall Cuisine Image

A critical overview of social marketing in Asia

EXPLORING THE IMPACT OF ETHNOCENTRISM ON COUNTRY AND BRAND IMAGE: THE CASE OF PEUGEOT

Bayram Zafer Erdogan Information

University

Position

Professor of Marketing /Turkey

Citations(all)

7566

Citations(since 2020)

3338

Cited By

5094

hIndex(all)

29

hIndex(since 2020)

19

i10Index(all)

59

i10Index(since 2020)

32

Email

University Profile Page

Anadolu Üniversitesi

Google Scholar

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Bayram Zafer Erdogan Skills & Research Interests

Marketing

Marketing Communications

Advertising

Top articles of Bayram Zafer Erdogan

Title

Journal

Author(s)

Publication Date

Does being religious or not matter? A qualitative investigation of community fundraising events

Journal of Enterprising Communities: People and Places in the Global Economy

Rıdvan Kocaman

Müjdat Özmen

B. Zafer Erdoğan

2024

Üniversite sıralamaları ne söyle (mez) r? Buz dağının görünen ve görünmeyen yüzü

Yükseköğretim Dergisi

Bilal Saraç

Bayram Zafer Erdoğan

2023

Kurumsal Kuram’da Örgütsel Alan Kavramı ve Örgütsel Alan Türlerine İlişkin Bir Literatür İncelemesi

Rıdvan Kocaman

Umut Koç

Bayram Zafer Erdoğan

2022

OPEN AND DISTANCE LEARNING AS A SUSTAINABLE EDUCATION ECOLOGY

CIRCULAR ECONOMY AND SUSTAINABLE LIVING

Nazire Hamutoglu

ARAS BOZKURT

BAYRAM ERDOĞAN

2022

Sürdürülebilir eğitim ekolojisi olarak açık ve uzaktan öğrenme

Nazire Burcin Hamutoğlu

Aras Bozkurt

Bayram Zafer Erdogan

2022

The Impact of Novelty Seeking on Intention to Visit a Country: The Mediating Role of Overall Cuisine Image

Advances in Hospitality and Tourism Research (AHTR)

Bülent Aydın

Bayram Zafer Erdoğan

Erdoğan Koç

2022/1/9

A critical overview of social marketing in Asia

Social Marketing Quarterly

Murooj Yousef Bo Pang

Sameer Deshpande

Yara Almosa

Amna Arif

Denni Arli

...

2021

EXPLORING THE IMPACT OF ETHNOCENTRISM ON COUNTRY AND BRAND IMAGE: THE CASE OF PEUGEOT

Research Journal of Business and Management

Bayram Z Erdogan

Bulent Aydin

Deniz Kirmizi

2021/3/3

Examining the role of country image in the relationship between cuisine image and intention to visit a country

International Journal of Tourism Research

Bulent Aydin

Bayram Zafer Erdogan

Seyhmus Baloglu

2021/7

The Third-Person Perception of Sex Appeals in Hedonic and Utilitarian Product Ads

Journal of International Consumer Marketing

Nezahat Ekici

Bayram Zafer Erdogan

Michael Basil

2020/8/7

Effects of congruence between individuals’ and hotel commercials’ construal levels on purchase intentions

Journal of Hospitality Marketing & Management

Merve Dogan

Bayram Zafer Erdogan

2020

Stratejik Yönetim

İbrahim Cemil Ulukan

Nuray TOKGÖZ

Bayram Zafer ERDOĞAN

Muhammet Ali TİLTAY

Didem PAŞAOĞLU BAŞ

...

2020

Alternative Marketing Ethics Within the Context of the Madinah Markets and Akhi Organizations: The Anatolian Approach

Is Ahlakı Dergisi

Bayram Zafer Erdoǧan

Ömer Torlak

Cengiz Yılmaz

Müjdat Özmen

Mahmut Sami İşlek

2020

A Longitudinal Study of the Turkish Marketing Academia: What Has Changed and What Has Not in a Decade?

Yükseköğretim Dergisi / Journal of Higher Education (Turkey)

Bayram Zafer Erdoğan

Semra Doğan

Mahmut Sami İşlek

2020

Barriers to implementing social marketing in Asia: a critical review

Bo Pang

Sameer Deshpande

Yara Almosa

Amna Arif

Denni Arli

...

2020/11

Özdeşleşmenin reklama karşı tutum ve satın alma niyeti üzerindeki etkisinde ünlü-ürün uyumunun ılımlaştırıcı rolü

Semra Doğan

Bayram Zafer Erdoğan

2020

See List of Professors in Bayram Zafer Erdogan University(Anadolu Üniversitesi)

Co-Authors

H-index: 30
David Waller

David Waller

University of Technology Sydney

H-index: 25
Stephen Tagg

Stephen Tagg

University of Strathclyde

H-index: 10
Muhammet Ali Tiltay

Muhammet Ali Tiltay

Eskisehir Osmangazi Üniversitesi

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