Basu Swastha Dharmmesta
Universitas Gadjah Mada
H-index: 35
Asia-Indonesia
Top articles of Basu Swastha Dharmmesta
Aesthetic Value in Marketing Art Gallery: Conceptualization and Scale Development
JDM (Jurnal Dinamika Manajemen)
2024/3/19
Study Protocol: Using Video Testimonials as a School-Based Social Marketing Intervention in Adolescent Smoking Cessation Programs
2024/2/28
Mohammad Eko Fitrianto
H-Index: 2
Basu Swastha Dharmmesta
H-Index: 22
Conveying The Negative Health Consequences of Smoking For The Development of School-Based Social Marketing Programs: An Experimental Study
SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS
2023/12/30
Mohammad Eko Fitrianto
H-Index: 2
Basu Swastha Dharmmesta
H-Index: 22
Dataset from two pilot studies: the effect of emotional and motivational factors on peer support in context of adolescent smoking cessation program, evidence from Indonesia
F1000Research
2023/12/14
Mohammad Eko Fitrianto
H-Index: 2
Basu Swastha Dharmmesta
H-Index: 22
The effect of push, pull, and mooring factors on customers' switching intention to green cosmetics
Gadjah Mada International Journal of Business
2023/9/1
A Pilot Study For Developing an Adolescent Smoking Cessation Program Based on Emotional and Motivational Factors
2023/6/12
Mohammad Eko Fitrianto
H-Index: 2
Basu Swastha Dharmmesta
H-Index: 22
The Influence of Kobe Bryant as an Endorser and Subjective Norms on Consumer Purchase Intentions for Nike Basketball Shoes
JDM (Jurnal Dinamika Manajemen)
2023/6/10
Budi Astuti
H-Index: 4
Basu Swastha Dharmmesta
H-Index: 22
Halal food literacy: Conceptual framework, dimension, and scale development
Jurnal Ekonomi & Keuangan Islam
2023/2/1
Review of customer experience, perceived effectiveness of e-commerce institutional mechanisms, and repurchase intention from the perspective of expectation-confirmation theory
Jurnal Aplikasi Manajemen
2022/3/2
Basu Swastha Dharmmesta
H-Index: 22
Bayu Sutikno
H-Index: 5
Brand attachment vs. brand love: to what extent are they identical?
JDM (Jurnal Dinamika Manajemen)
2021/9/30
Basu Swastha Dharmmesta
H-Index: 22
Bayu Aji Aritejo
H-Index: 2
KONSEP PEMBELIAN KOMPULSIF: SEBUAH KETERPAKSAAN
MIX: Jurnal Ilmiah Manajemen
2021/6
Basu Swastha Dharmmesta
H-Index: 22
Bayu Aji Aritejo
H-Index: 2
similarity_The Model of Capability
2021/4/5
Basu Swastha Dharmmesta
H-Index: 22
The Model Of Capability Toward The Intention To Use Internet Banking In Indonesia
Turkish Journal of Computer and Mathematics Education
2021/4/5
Basu Swastha Dharmmesta
H-Index: 22
Complementary relationship between marketing theory and marketing history
Journal of Advanced Research in Dynamical and Control Systems
2020
Basu Swastha Dharmmesta
H-Index: 22
Religiosity and spirituality: Conceptualization, measurement and its effect on frugality
Management Science Letters
2020
