CUFinder

Ammara Mahmood

Ammara Mahmood

Wilfrid Laurier University

H-index: 8

North America-Canada

About Ammara Mahmood

Ammara Mahmood, With an exceptional h-index of 8 and a recent h-index of 7 (since 2020), a distinguished researcher at Wilfrid Laurier University, specializes in the field of marketing, branding, social media.

His recent articles reflect a diverse array of research interests and contributions to the field:

Lexical sophistication and crowdfunding outcomes

Do Big Words Make a Big Difference in Funding Outcomes in Equity Crowdfunding?

To Attract Crowdfunding, Mystify Them With Your Logo

Ammara Mahmood Information

University

Position

___

Citations(all)

547

Citations(since 2020)

484

Cited By

205

hIndex(all)

8

hIndex(since 2020)

7

i10Index(all)

8

i10Index(since 2020)

7

Email

Access Email

University Profile Page

Wilfrid Laurier University

Google Scholar

View Google Scholar Profile

Ammara Mahmood Skills & Research Interests

marketing

branding

social media

Top articles of Ammara Mahmood

Title

Journal

Author(s)

Publication Date

Lexical sophistication and crowdfunding outcomes

Venture Capital

Ammara Mahmood

Sepideh Yeganegi

2023/10/16

Do Big Words Make a Big Difference in Funding Outcomes in Equity Crowdfunding?

Academy of Management Proceedings

Ammara Mahmood

Sepideh Yeganegi

2022

To Attract Crowdfunding, Mystify Them With Your Logo

Entrepreneur & Innovation Exchange

Ammara Mahmood

Jonathan Luffarelli

Mudra Mukesh

2020/7/13

See List of Professors in Ammara Mahmood University(Wilfrid Laurier University)