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Adam Alter

Adam Alter

New York University

H-index: 31

North America-United States

Contact Adam Alter

About Adam Alter

Adam Alter, With an exceptional h-index of 31 and a recent h-index of 27 (since 2020), a distinguished researcher at New York University, specializes in the field of Social Psychology, Cognitive Psychology, Judgment and Decision Making, Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Anatomy of a Breakthrough: How to Get Unstuck when it Matters Most

Difficult training improves team performance: an empirical case study of US college basketball

Routines make people unexpectedly nostalgic

How and why our eating decisions neglect infrequently consumed foods

Name similarity encourages generosity: A field experiment in email personalization

Adam Alter Information

University

Position

Associate Professor of Marketing

Citations(all)

8485

Citations(since 2020)

4083

Cited By

6178

hIndex(all)

31

hIndex(since 2020)

27

i10Index(all)

42

i10Index(since 2020)

35

Email

University Profile Page

Google Scholar

Adam Alter Skills & Research Interests

Social Psychology

Cognitive Psychology

Judgment and Decision Making

Marketing

Top articles of Adam Alter

Title

Journal

Author(s)

Publication Date

Anatomy of a Breakthrough: How to Get Unstuck when it Matters Most

Adam Alter

2024/5/14

Difficult training improves team performance: an empirical case study of US college basketball

Behavioural Public Policy

Heather Barry Kappes

Adam L Alter

Griffin S Edwards

David J Berri

2022/10

Routines make people unexpectedly nostalgic

ER Powell

Alixandra Barasch

Adam L Alter

2022

How and why our eating decisions neglect infrequently consumed foods

Journal of Consumer Research

Abigail B Sussman

Anna Paley

Adam L Alter

2021/8/1

Name similarity encourages generosity: A field experiment in email personalization

Marketing Science

Kurt P Munz

Minah H Jung

Adam L Alter

2020/11

See List of Professors in Adam Alter University(New York University)