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Xiaojing Dong

Xiaojing Dong

Santa Clara University

H-index: 12

North America-United States

Contact Xiaojing Dong

About Xiaojing Dong

Xiaojing Dong, With an exceptional h-index of 12 and a recent h-index of 7 (since 2020), a distinguished researcher at Santa Clara University, specializes in the field of Hierarchical Bayesian Modeling, Marketing Analytics, Individual Level Targeting, MCMC.

His recent articles reflect a diverse array of research interests and contributions to the field:

Statistical Analysis of Common Respiratory Viruses Reveals the Binary of Virus-Virus Interaction

Controlling for retailer synergies when evaluating coalition loyalty programs

Utilizing joint-probabilistic ensemble forecasting to generate improved digital predictions

Dynamic Hierarchical Empirical Bayes and digital content control

Comparative Messaging, Learning and Forgetting: Evidence from Pharmaceutical Drug Detailing

Xiaojing Dong Information

University

Position

Marketing

Citations(all)

973

Citations(since 2020)

440

Cited By

688

hIndex(all)

12

hIndex(since 2020)

7

i10Index(all)

14

i10Index(since 2020)

6

Email

University Profile Page

Google Scholar

Xiaojing Dong Skills & Research Interests

Hierarchical Bayesian Modeling

Marketing Analytics

Individual Level Targeting

MCMC

Top articles of Xiaojing Dong

Statistical Analysis of Common Respiratory Viruses Reveals the Binary of Virus-Virus Interaction

Microbiology Spectrum

2023/8/17

Lulu Zhang
Lulu Zhang

H-Index: 23

Yan Xiao
Yan Xiao

H-Index: 8

Ying Wang
Ying Wang

H-Index: 3

Xinming Wang
Xinming Wang

H-Index: 3

Xiaojing Dong
Xiaojing Dong

H-Index: 8

Jianwei Wang
Jianwei Wang

H-Index: 18

Controlling for retailer synergies when evaluating coalition loyalty programs

Available at SSRN 3505587

2023/6/28

Xiaojing Dong
Xiaojing Dong

H-Index: 8

Utilizing joint-probabilistic ensemble forecasting to generate improved digital predictions

2022/1/18

Dynamic Hierarchical Empirical Bayes and digital content control

2021/3/23

Comparative Messaging, Learning and Forgetting: Evidence from Pharmaceutical Drug Detailing

Learning and Forgetting: Evidence from Pharmaceutical Drug Detailing (June 8, 2020)

2020/6/8

Xiaojing Dong
Xiaojing Dong

H-Index: 8

Ying Xie
Ying Xie

H-Index: 28

See List of Professors in Xiaojing Dong University(Santa Clara University)