Prof. Dr. Ghazi Al-Weshah (غازي الوشاح)

Prof. Dr. Ghazi Al-Weshah (غازي الوشاح)

Al-Balqa' Applied University

H-index: 18

Asia-Jordan

About Prof. Dr. Ghazi Al-Weshah (غازي الوشاح)

Prof. Dr. Ghazi Al-Weshah (غازي الوشاح), With an exceptional h-index of 18 and a recent h-index of 17 (since 2020), a distinguished researcher at Al-Balqa' Applied University, specializes in the field of Marketing, E-Marketing, Bank marketing, Marketing strategy, CRM.

His recent articles reflect a diverse array of research interests and contributions to the field:

Integrating Electronic Customer Relationship Management and Artificial Intelligence: A Theoretical Foundation for Marketing Intelligence in the Service Industry

Consumer post-adoption of e-wallet: An extended UTAUT2 perspective with trust

Examining the key determinants of the jordanian customer’s adoption of genetically modified food

Employee relationship management and achievement motivation: insights from hospitals

Service Quality and Customer Loyalty: Evidence from Jordanian Banks

Entrepreneurial marketing in Jordanian SMEs: Initiatives and challenges

Training needs assessment for small businesses: The case of the hospitality industry in Jordan

Digital marketing strategies and international patients’ satisfaction: an empirical study in Jordanian health service industry

Prof. Dr. Ghazi Al-Weshah (غازي الوشاح) Information

University

Position

Professor of Marketing at

Citations(all)

1410

Citations(since 2020)

1020

Cited By

721

hIndex(all)

18

hIndex(since 2020)

17

i10Index(all)

21

i10Index(since 2020)

18

Email

University Profile Page

Al-Balqa' Applied University

Google Scholar

View Google Scholar Profile

Prof. Dr. Ghazi Al-Weshah (غازي الوشاح) Skills & Research Interests

Marketing

E-Marketing

Bank marketing

Marketing strategy

CRM

Top articles of Prof. Dr. Ghazi Al-Weshah (غازي الوشاح)

Title

Journal

Author(s)

Publication Date

Integrating Electronic Customer Relationship Management and Artificial Intelligence: A Theoretical Foundation for Marketing Intelligence in the Service Industry

Ghazi A Al-Weshah

Dana F Kakeesh

Farah Shishan

2023

Consumer post-adoption of e-wallet: An extended UTAUT2 perspective with trust

Journal of Open Innovation: Technology, Market, and Complexity

Abd Al-Haleem Zaid Kilani

Dana F Kakeesh

Ghazi A Al-Weshah

Mutaz M Al-Debei

2023/9/1

Examining the key determinants of the jordanian customer’s adoption of genetically modified food

Heliyon

Ali Abdallah Alalwan

Saeid Abu-Romman

Ghazi Al-Weshah

Yogesh K Dwivedi

Hanaa Albanna

2023/6/1

Employee relationship management and achievement motivation: insights from hospitals

International Journal of Management Practice

Amneh M Khraisat

Ghazi A Al-Weshah

Noor Al-Ma'aitah

2023

Service Quality and Customer Loyalty: Evidence from Jordanian Banks

Jordan Journal of Business Administration

Raed H Al-Wishah

Ghazi A Al-Weshah

Husam M Abu-Hamour

Khalid N Alzubi

2022/10/10

Entrepreneurial marketing in Jordanian SMEs: Initiatives and challenges

Ghazi Al-Weshah

Dana Kakeesh

Fawwaz Alhammad

2022/3/2

Training needs assessment for small businesses: The case of the hospitality industry in Jordan

Geo Journal of Tourism and Geosites

Ali S Hyasat

Ghazi A Al-Weshah

Dana F Kakeesh

2022

Digital marketing strategies and international patients’ satisfaction: an empirical study in Jordanian health service industry

Estudios de Economia Aplicada

G. Al-Weshah

D. Kakeesh

N Al-Ma'aitah

2021

Leveraging market share through selling skills: the mediating role of adaptive selling behaviour

International Journal of Business Performance Management

Dana F Kakeesh

Ghazi A Al-Weshah

Ruba B Dababneh

2021

Governmental intervention and entrepreneurs' personal values: qualitative evidence from Saudi Arabia

Middle East Journal of Management

Fawwaz Ali Alhammad

Ghazi A Al-Weshah

Abdullah Aljarodi

2021

Trends in Jordan Tourism and Hospitality Literature: A Systematic Review

Fawwaz Alhamad

Ghazi Al-Weshah

Ayman Harb

2021/12/16

Maintaining customer loyalty using electronic customer relationship management (e-CRM): Qualitative evidence from small food businesses in Jordan

Estudios de Economia Aplicada

D. Kakeesh

G. Al-Weshah

N Al-Ma'aitah

2021

E-marketing practices from Jordanian tourism agencies perspectives: a qualitative evidence

Ghazi Al-Weshah

2020

The role of product innovation and flexibility as competitive priorities in gaining market share: Empirical evidences from Jordanian manufacturing SMEs

International Journal of Systematic Innovation

Ghazi Salem Al-Jobor

Ghazi A Al-Weshah

Marwan Al-Nsour

Mohammd Abuhashesh

2020/9/1

How do retail firms benefit from co-locating in logistics-intensive clusters? A focus on the inbound supply function

The International review of retail, distribution and consumer research

Ismail Abushaikha

Ghazi Al-Weshah

Malek Alsharairi

2020/1/1

See List of Professors in Prof. Dr. Ghazi Al-Weshah (غازي الوشاح) University(Al-Balqa' Applied University)

Co-Authors

H-index: 34
Ali Abdallah Alalwan

Ali Abdallah Alalwan

Al-Balqa' Applied University

H-index: 24
Prof Raed Algharabat

Prof Raed Algharabat

Qatar University

H-index: 20
Isabel Ramos

Isabel Ramos

Universidade do Minho

H-index: 18
Hatice Kizgin, PhD

Hatice Kizgin, PhD

University of Bradford

H-index: 17
Dr. Mohammad Abuhashesh

Dr. Mohammad Abuhashesh

Princess Sumaya University for Technology

H-index: 17
Amjad Abu ElSamen

Amjad Abu ElSamen

Zayed University

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