Alice Noris

About Alice Noris

Alice Noris, With an exceptional h-index of 4 and a recent h-index of 4 (since 2020), a distinguished researcher at Università della Svizzera Italiana, specializes in the field of marketing, digital fashion, eCommerce, social media, communication.

His recent articles reflect a diverse array of research interests and contributions to the field:

“The Good Italian”: Fashion Films as Lifestyle Manifestos. A Study Based on Thematic Analysis and Digital Analytics

How Swiss Watchmaking Brands are Communicating Made in Switzerland

Fashion Games, Fashion in Games and Gamification in Fashion. A First Map

Digital Fashion Communication: an (Inter) cultural Perspective

What is a meme, technically speaking

A review of digital fashion research: before and beyond communication and marketing

COVID-19 outbreak and fashion communication strategies on instagram: a content analysis

Intercultural Crisis Communication on Social Media: A Case from Fashion

Alice Noris Information

University

Position

___

Citations(all)

178

Citations(since 2020)

178

Cited By

2

hIndex(all)

4

hIndex(since 2020)

4

i10Index(all)

4

i10Index(since 2020)

4

Email

University Profile Page

Google Scholar

Alice Noris Skills & Research Interests

marketing

digital fashion

eCommerce

social media

communication

Top articles of Alice Noris

“The Good Italian”: Fashion Films as Lifestyle Manifestos. A Study Based on Thematic Analysis and Digital Analytics

Fashion Theory

2024/3/13

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

How Swiss Watchmaking Brands are Communicating Made in Switzerland

2023/8/9

Alice Noris
Alice Noris

H-Index: 1

Fashion Games, Fashion in Games and Gamification in Fashion. A First Map

2023/7/9

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

Digital Fashion Communication: an (Inter) cultural Perspective

2022

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

What is a meme, technically speaking

2022

A review of digital fashion research: before and beyond communication and marketing

2021/9/2

COVID-19 outbreak and fashion communication strategies on instagram: a content analysis

2021/7/3

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

Intercultural Crisis Communication on Social Media: A Case from Fashion

2021/6/28

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

Digital Fashion: A systematic literature review. A perspective on marketing and communication

Journal of Global Fashion Marketing

2020

Localization and cultural adaptation on the web: An explorative study in the fashion domain

2020

Alice Noris
Alice Noris

H-Index: 1

Lorenzo Cantoni
Lorenzo Cantoni

H-Index: 25

See List of Professors in Alice Noris University(Università della Svizzera Italiana)

Co-Authors

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