Vasileios (Bill) Davvetas

Vasileios (Bill) Davvetas

University of Leeds

H-index: 12

Europe-United Kingdom

About Vasileios (Bill) Davvetas

Vasileios (Bill) Davvetas, With an exceptional h-index of 12 and a recent h-index of 12 (since 2020), a distinguished researcher at University of Leeds, specializes in the field of International marketing, Consumer behavior, Branding.

His recent articles reflect a diverse array of research interests and contributions to the field:

Brand transgressions: How, when, and why home country bias backfires

Global brands

The Influence of Employee Accent on Customer Participation in Services

The global/local product attribute: decomposition, trivialization, and price trade-offs in emerging and developed markets

Indulge or Reduce? A Cross-Country Investigation of Consumption Patterns Following Pandemic Lockdowns

Less speed more haste: The effect of crisis response speed and information strategy on the consumer− brand relationship

The “indie” premium: how independent firms create product value across cultures

Local impact of global crises, institutional trust, and consumer well-being: Evidence from the COVID-19 pandemic

Vasileios (Bill) Davvetas Information

University

Position

Associate Professor of Marketing Business School

Citations(all)

1112

Citations(since 2020)

997

Cited By

422

hIndex(all)

12

hIndex(since 2020)

12

i10Index(all)

13

i10Index(since 2020)

13

Email

University Profile Page

University of Leeds

Google Scholar

View Google Scholar Profile

Vasileios (Bill) Davvetas Skills & Research Interests

International marketing

Consumer behavior

Branding

Top articles of Vasileios (Bill) Davvetas

Title

Journal

Author(s)

Publication Date

Brand transgressions: How, when, and why home country bias backfires

Journal of the Academy of Marketing Science

Vasileios Davvetas

Aulona Ulqinaku

Constantine S Katsikeas

2024/3/28

Global brands

Vasileios Davvetas

Constantine S Katsikeas

2024/2/29

The Influence of Employee Accent on Customer Participation in Services

Journal of Service Research

David Bourdin

Christina Sichtmann

Vasileios Davvetas

2024/5

The global/local product attribute: decomposition, trivialization, and price trade-offs in emerging and developed markets

Journal of International Marketing

Vasileios Davvetas

Christina Sichtmann

Charalampos Saridakis

Adamantios Diamantopoulos

2023/9

Indulge or Reduce? A Cross-Country Investigation of Consumption Patterns Following Pandemic Lockdowns

Journal of International Marketing

Petra Riefler

Oliver B Büttner

Vasileios Davvetas

2023/8/31

Less speed more haste: The effect of crisis response speed and information strategy on the consumer− brand relationship

Psychology & Marketing

Abbie Iveson

Magnus Hultman

Vasileios Davvetas

Pejvak Oghazi

2023/2

The “indie” premium: how independent firms create product value across cultures

International Marketing Review

Vasileios Davvetas

Alessandro Biraglia

2022/11/1

Local impact of global crises, institutional trust, and consumer well-being: Evidence from the COVID-19 pandemic

Journal of International Marketing

Vasileios Davvetas

Aulona Ulqinaku

Gülen Sarial Abi

2022/6

The product life cycle revisited: an integrative review and research agenda

Abbie Iveson

Magnus Hultman

Vasileios Davvetas

2022/1/7

Brand orientation: Conceptual extension, scale development and validation

Journal of Business Research

Lamprini Piha

Karolos-Konstantinos Papadas

Vasileios Davvetas

2021

Ten basic questions about structural equations modeling you should know the answers to–But perhaps you don't

Industrial Marketing Management

Vasileios Davvetas

Adamantios Diamantopoulos

Ghasem Zaefarian

Christina Sichtmann

2020/10/1

Lit up or dimmed down? Why, when, and how regret anticipation affects consumers’ use of the global brand halo

Journal of International Marketing

Vasileios Davvetas

Adamantios Diamantopoulos

Lucy Liu

2020/9

See List of Professors in Vasileios (Bill) Davvetas University(University of Leeds)

Co-Authors

H-index: 94
Adamantios Diamantopoulos

Adamantios Diamantopoulos

Universität Wien

H-index: 28
Magnus Hultman

Magnus Hultman

University of Leeds

H-index: 22
Christina Sichtmann

Christina Sichtmann

Universität Wien

H-index: 20
Ghasem Zaefarian

Ghasem Zaefarian

University of Leeds

H-index: 13
Georgios G. Halkias

Georgios G. Halkias

Technische Universität München

H-index: 11
Aulona Ulqinaku

Aulona Ulqinaku

University of Leeds

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