Teresa Sádaba
Universidad de Navarra
H-index: 22
Europe-Spain
Top articles of Teresa Sádaba
Fashion brands in the metaverse: Achievements from a marketing perspective
Journal of Global Fashion Marketing
2024/4/5
Teresa Sádaba
H-Index: 14
Framing visual en las elecciones andaluzas 2022: análisis comparado en la prensa regional y nacional
Ámbitos: Revista Internacional de Comunicación, 64, 83-103.
2024
Who is accountable for the negative effects of influencer marketing? Voices of the influencer ecosystem
Icono14
2024
No solo influencers en el plan de comunicación: un estudio comparativo en el mundo de la moda
2024
Teresa Sádaba
H-Index: 14
Simone Guercini
H-Index: 23
Not solely influencers in the communication plan: a comparative study in the fashion field
Revista Mediterránea de Comunicación
2024/1/1
Teresa Sádaba
H-Index: 14
Simone Guercini
H-Index: 23
Does Sustainability matter to fashion consumers? Clustering fashion consumers and their purchasing behavior in Spain
Fashion Practice
2023/1/2
Fashion Communication in the Digital Age: Proceedings of the FACTUM 23 Conference, Pisa, Italy, 2023
2023
Teresa Sádaba
H-Index: 14
Lorenzo Cantoni
H-Index: 25
Fashion empowering women: Sterotypes in the TV dramedy series House of Cards, Suits and Emily in Paris
Journal of Global Fashion Marketing
2023/10/2
Teresa Sádaba
H-Index: 14
How democracy and authoritarianism impact nations’ QOL and happiness: Applying complexity theory tenets in building and testing case-based models
Journal of Innovation & Knowledge
2023/10/1
Pedro Mir-Bernal
H-Index: 12
Teresa Sádaba
H-Index: 14
Co-creating Case Studies to Teach and Learn Fashion at a Business School
2023/9/21
Teresa Sádaba
H-Index: 14
Fashion Shows: The Greatest Show on Earth
2023/7/2
Teresa Sádaba
H-Index: 14
COMMUNICATING SUSTAINABILITY TO CHILDREN: AN EXPLORATORY STUDY ON SHARING SUSTAINABILITY THROUGH FASHION RETAIL THIRD PLACES
Global Marketing Conference
2023/7
Fashion brands in the metaverse: Brand marketing and consumer engagement initiatives
Global Marketing Conference
2023/7
Teresa Sádaba
H-Index: 14
Dress to win: fashion and electoral campaigns in Latin America
Revista panamericana de comunicación
2023/6
Teresa Sádaba
H-Index: 14
Vestir para ganar: moda y campañas electorales en América Latina
Revista panamericana de comunicación
2023/6
Teresa Sádaba
H-Index: 14
The adaptation of species in the fashion media ecosystem: the case of Vogue
Popular Communication
2023/4/3
Engage employees to engage customers: The role of the internal branding in fashion in retail
Cuadernos del Centro de Estudios de Diseño y Comunicación
2022/12/21
Cancel Culture in the Academia: The hispanic perspective
methaodos. revista de ciencias sociales
2022/10/31
THE CHALLENGE OF SUSTAINABILITY TEACHING IN FASHION: a method merging practitioners and researchers
5th-8th April 2022 Nottingham Trent University
2022/4
Teresa Sádaba
H-Index: 14
Moda o¿ cómo interactuar con las generaciones jóvenes para crear marca?
Cuadernos del Centro de Estudios de Diseño y Comunicación
2022/1/31
Co-Authors
