Sujata Khandai

About Sujata Khandai

Sujata Khandai, With an exceptional h-index of 8 and a recent h-index of 6 (since 2020), a distinguished researcher at Amity University, specializes in the field of Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

A bibliometric analysis of brand value co-creation and consumer engagement

Breaking the Shackles: Uncovering the Entrepreneurial Intention Among Women A Study Based in North India

Ensuring brand loyalty for firms practising sustainable marketing: a roadmap

Going Back to the Roots:A Bibliometric and Thematic Analysis of Women Entrepreneurship

Mapping the Field of Social Media Engagement: A Literature Review Using Bibliometric Analysis

Brand love and brand hate: integrating emotions into brand-related experiences and loyalty

Personality: A Matter Of Multiple Theories

Sujata Khandai Information

University

Position

Professor, Amity University, Noida

Citations(all)

334

Citations(since 2020)

243

Cited By

154

hIndex(all)

8

hIndex(since 2020)

6

i10Index(all)

7

i10Index(since 2020)

4

Email

University Profile Page

Google Scholar

Sujata Khandai Skills & Research Interests

Marketing

Top articles of Sujata Khandai

A bibliometric analysis of brand value co-creation and consumer engagement

Journal of Creating Value

2023/11

Sujata Khandai
Sujata Khandai

H-Index: 5

Breaking the Shackles: Uncovering the Entrepreneurial Intention Among Women A Study Based in North India

Business Perspectives and Research

2023/5/4

Sujata Khandai
Sujata Khandai

H-Index: 5

Ivan Zupic
Ivan Zupic

H-Index: 7

Ensuring brand loyalty for firms practising sustainable marketing: a roadmap

Society and Business Review

2023/4/26

Sujata Khandai
Sujata Khandai

H-Index: 5

Harpuneet Kohli
Harpuneet Kohli

H-Index: 0

Going Back to the Roots:A Bibliometric and Thematic Analysis of Women Entrepreneurship

Dynamic Relationships Management Journal

2022/11

Mapping the Field of Social Media Engagement: A Literature Review Using Bibliometric Analysis

FIIB Business Review

2022/8/15

Avneet Kaur
Avneet Kaur

H-Index: 3

Sujata Khandai
Sujata Khandai

H-Index: 5

Brand love and brand hate: integrating emotions into brand-related experiences and loyalty

Journal of International Commerce, Economics and Policy

2021/6/12

Sujata Khandai
Sujata Khandai

H-Index: 5

Personality: A Matter Of Multiple Theories

INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH

2020

Sujata Khandai
Sujata Khandai

H-Index: 5

See List of Professors in Sujata Khandai University(Amity University)

Co-Authors

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