Sonia Bakhshian

Sonia Bakhshian

Auburn University

H-index: 6

North America-United States

About Sonia Bakhshian

Sonia Bakhshian, With an exceptional h-index of 6 and a recent h-index of 6 (since 2020), a distinguished researcher at Auburn University, specializes in the field of User Experience, Consumer Behavior, Human-Computer Interaction, AR/VR in Fashion, Sustainability.

His recent articles reflect a diverse array of research interests and contributions to the field:

How do consumers engage with sustainability? Comparing visually-based and text-based engagement with fashion brands

Influence of extrinsic and intrinsic attributes on consumers’ attitude and intention of using wearable technology

The Influence of Sustainable Packaging Criteria on Consumers’ Environmental Behavior

Engaging with Sustainability: Comparing Consumers Visually-Based and Text-Based Social Media Engagement with Fashion Brands

Conceptualizing Consumers’ Decision-Making Process of Using Wearable Technology Through the Sustainability Lens

Do Face Masks Really Meet Consumers’ Expectations? Addressing Consumers’ Post-Purchase Concerns and Criteria of Face Masks by Using Natural Language Processing

Wearables’ Sustainability-Related Challenges Through Examining Smartwatch Users’ Post-Purchase Online Reviews

An Integrative Framework Capturing Consumers’ Aesthetic Consumption Experiences of Smart Apparel

Sonia Bakhshian Information

University

Position

Department of Consumer and Design Sciences College of Human Sciences

Citations(all)

157

Citations(since 2020)

157

Cited By

16

hIndex(all)

6

hIndex(since 2020)

6

i10Index(all)

4

i10Index(since 2020)

4

Email

University Profile Page

Google Scholar

Sonia Bakhshian Skills & Research Interests

User Experience

Consumer Behavior

Human-Computer Interaction

AR/VR in Fashion

Sustainability

Top articles of Sonia Bakhshian

How do consumers engage with sustainability? Comparing visually-based and text-based engagement with fashion brands

The Journal of Social Media in Society

2023/12/31

Influence of extrinsic and intrinsic attributes on consumers’ attitude and intention of using wearable technology

International Journal of Human–Computer Interaction

2023/2/7

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Young-A Lee
Young-A Lee

H-Index: 12

The Influence of Sustainable Packaging Criteria on Consumers’ Environmental Behavior

International Textile and Apparel Association Annual Conference Proceedings

2022/12/31

Engaging with Sustainability: Comparing Consumers Visually-Based and Text-Based Social Media Engagement with Fashion Brands

International Textile and Apparel Association Annual Conference Proceedings

2022/9/23

Danielle Sponder Testa
Danielle Sponder Testa

H-Index: 1

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Conceptualizing Consumers’ Decision-Making Process of Using Wearable Technology Through the Sustainability Lens

2022/9/23

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Young-A Lee
Young-A Lee

H-Index: 12

Do Face Masks Really Meet Consumers’ Expectations? Addressing Consumers’ Post-Purchase Concerns and Criteria of Face Masks by Using Natural Language Processing

International Textile and Apparel Association Annual Conference Proceedings

2022/9/16

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Wearables’ Sustainability-Related Challenges Through Examining Smartwatch Users’ Post-Purchase Online Reviews

International Textile and Apparel Association Annual Conference Proceedings

2022/9/15

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Young-A Lee
Young-A Lee

H-Index: 12

An Integrative Framework Capturing Consumers’ Aesthetic Consumption Experiences of Smart Apparel

International Textile and Apparel Association Annual Conference Proceedings

2022/9/15

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Young-A Lee
Young-A Lee

H-Index: 12

Social acceptability and product attributes of smart apparel: their effects on consumers’ attitude and use intention

The Journal of The Textile Institute

2021/3

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Engaging consumers with sustainable fashion on Instagram

Journal of Fashion Marketing and Management: An International Journal

2021/8/6

Influence of social acceptability and product attributes on consumers’ attitude and intention of using smart apparel

International Textile and Apparel Association Annual Conference Proceedings

2020/12/28

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Young-A Lee
Young-A Lee

H-Index: 12

The small, inventory free retail format: The impact on consumer-based brand equity and purchase behavior

Journal of Retailing and Consumer Services

2020/11/1

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

Apparel, textiles, and merchandising scholarship practices from 2000 to 2019: Analysis of FCSRJ and CTRJ

Family and Consumer Sciences Research Journal

2020/6

Hae Jin Gam
Hae Jin Gam

H-Index: 11

Sonia Bakhshian
Sonia Bakhshian

H-Index: 2

See List of Professors in Sonia Bakhshian University(Auburn University)

Co-Authors

academic-engine