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rajan nataraajan

About rajan nataraajan

rajan nataraajan, With an exceptional h-index of 29 and a recent h-index of 20 (since 2020), a distinguished researcher at Gulf University for Science and Technology, specializes in the field of consumer behavior, marketing, business.

His recent articles reflect a diverse array of research interests and contributions to the field:

A hierarchical personality approach toward a fuller understanding of onychophagia and compulsive buying

Attitudes toward protecting endangered species: The impact of perceived physical attractiveness of animals and political ideology

How to shape consumer reaction to corporate environmental communications: Accentuating the negative to build trust can elicit favorable intentions and behaviors

Employee perceptions of employers’ creativity and innovation: Implications for employer attractiveness and branding in tourism and hospitality

The effects of circular format on store patronage: An Italian perspective

Message framing, company trustworthiness, and consumer reaction to corporate environmental communications

Social comparison orientation and frequency: A study on international travel bloggers

Attitudes toward wildlife: The impact of physical attractiveness

rajan nataraajan Information

University

Position

___

Citations(all)

4403

Citations(since 2020)

1897

Cited By

3457

hIndex(all)

29

hIndex(since 2020)

20

i10Index(all)

47

i10Index(since 2020)

33

Email

University Profile Page

Google Scholar

rajan nataraajan Skills & Research Interests

consumer behavior

marketing

business

Top articles of rajan nataraajan

A hierarchical personality approach toward a fuller understanding of onychophagia and compulsive buying

Psychological reports

2023/6

Cristian Rizzo
Cristian Rizzo

H-Index: 4

Gianluigi Guido
Gianluigi Guido

H-Index: 24

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Attitudes toward protecting endangered species: The impact of perceived physical attractiveness of animals and political ideology

Psychology & Marketing

2023/1

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Piotr Tarka
Piotr Tarka

H-Index: 7

Frederick J Slack
Frederick J Slack

H-Index: 2

How to shape consumer reaction to corporate environmental communications: Accentuating the negative to build trust can elicit favorable intentions and behaviors

Journal of Advertising Research

2022/3/1

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Employee perceptions of employers’ creativity and innovation: Implications for employer attractiveness and branding in tourism and hospitality

Journal of Business Research

2022/3/1

Maria Ek Styvén
Maria Ek Styvén

H-Index: 9

Anna Näppä
Anna Näppä

H-Index: 3

Marcello Mariani
Marcello Mariani

H-Index: 25

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

The effects of circular format on store patronage: An Italian perspective

Journal of Business Research

2022/2/1

Luigi Piper
Luigi Piper

H-Index: 5

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Message framing, company trustworthiness, and consumer reaction to corporate environmental communications

Journal of Advertising Research

2021/9/30

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Social comparison orientation and frequency: A study on international travel bloggers

Journal of Business Research

2021/2/1

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Attitudes toward wildlife: The impact of physical attractiveness

Psychology & Marketing

2020/12

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Antecedents to high (low) performances by international technology ventures

Journal of Global Scholars of Marketing Science

2020/10/1

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Product touch in the real and digital world: How do consumers react?

Journal of Business Research

2020/5/1

Rajan Nataraajan
Rajan Nataraajan

H-Index: 18

Gianluigi Guido
Gianluigi Guido

H-Index: 24

See List of Professors in rajan nataraajan University(Gulf University for Science and Technology)