Baobao Song
Virginia Commonwealth University
H-index: 9
North America-United States
Top articles of Baobao Song
Legitimacy, issue management, and gun debate
Public relations review
2024/6/1
Minhee Choi
H-Index: 3
Baobao Song
H-Index: 5
Understanding Public Support for Nonprofit Organizations During the COVID-19 Pandemic
International Journal of Strategic Communication
2024/4/14
Minhee Choi
H-Index: 3
Baobao Song
H-Index: 5
Tracking CSR communication research within the chinese context: A systematic literature review
2024/4
Organized complexity of CSA communication strategy
Corporate Communications: An International Journal
2024/2/12
Minhee Choi
H-Index: 3
Baobao Song
H-Index: 5
“I Care Where You Come From”: Testing the Conditional Moderated Mediation of Country-of-Origin Effect in Multinational Enterprises’ Corporate Social Responsibility Communication
International Journal of Communication
2023/12/26
Baobao Song
H-Index: 5
Gamifying Public Engagement on Sustainability Issues: From Motivational Affordances to the Effectiveness of Symmetrical Public Relations
International Journal of Human–Computer Interaction
2023/12/14
Baobao Song
H-Index: 5
Spiro Kiousis
H-Index: 31
Testing Publics’ Perceptions of Corporate Social Advocacy Messaging: Linking Organizational and Social Outcomes
International Journal of Strategic Communication
2023/8/8
Baobao Song
H-Index: 5
Minhee Choi
H-Index: 3
The importance of congruence between stakeholder prosocial motivation and CSR attributions: effects on stakeholders’ donations and sense-making of prosocial identities
Journal of Marketing Communications
2023/5/19
Baobao Song
H-Index: 5
Mary Ann Ferguson
H-Index: 12
Chapter Fifteen
Resource Policy: International Perspectives
1980
Engaged employees through internal CSR communication: A case study of Home Depot
2023/4/25
Baobao Song
H-Index: 5
What do we know about CSR authenticity? A systematic review from 2007 to 2021
2022/3/23
Baobao Song
H-Index: 5
Unpack the relational and behavioral outcomes of internal CSR: Highlighting dialogic communication and managerial facilitation
Public Relations Review
2022/3/1
Baobao Song
H-Index: 5
Weiting Tao
H-Index: 9
Meeting consumers’ expectations: Exploring corporate social advocacy communication in China
Sustainability
2022/2/19
Baobao Song
H-Index: 5
Building consumer communal relationships through cause‐related marketing: From the perspective of persuasion knowledge
Journal of Consumer Behaviour
2021/11
Consumers’ prosocial engagement in CSR: why should they care and what does it mean to them?
Social Responsibility Journal
2021/8/25
Baobao Song
H-Index: 5
Does public segmentation matter in crisis communication? The interplay between public segmentation and crisis response strategies
Corporate Communications: An International Journal
2021/6/23
Taylor Jing Wen
H-Index: 6
Baobao Song
H-Index: 5
The interplay between post-crisis response strategy and pre-crisis corporate associations in the context of CSR crises
Public Relations Review
2020/6/1
Weiting Tao
H-Index: 9
Baobao Song
H-Index: 5
Toward effective CSR communication in controversial industry sectors
Journal of Marketing Communications
2020/4/2
Online corporate social responsibility communication strategies and stakeholder engagements: A comparison of controversial versus noncontroversial industries
Corporate Social Responsibility and Environmental Management
2020/3
Baobao Song
H-Index: 5
Jing Wen
H-Index: 1
