Arjun Chaudhuri
Fairfield University
H-index: 24
North America-United States
Top articles of Arjun Chaudhuri
Examining Loyalty and Situational Value in Green Retail and Service Establishments
Journal of Marketing Development and Competitiveness
2024
Arjun Chaudhuri
H-Index: 18
Iman Naderi
H-Index: 8
Bargain effectiveness in differentiated store environments: The role of store affect, processing fluency, and store familiarity
Journal of Retailing and Consumer Services
2022/11/1
Arjun Chaudhuri
H-Index: 18
THE SEPARATE EFFECTS OF LOYALTY AND SITUATIONAL VALUE ON WILLINGNESS TO PAY A HIGHER PRICE: THE ROLE OF AFFECT AND REASON
2020 AMA Summer Academic Conference
2020