CUFinder vs Clearbit (Breeze Intelligence): Two Different Jobs
Since HubSpot acquired Clearbit, it’s now Breeze Intelligence - a HubSpot-embedded add-on for enriching CRM records and identifying website visitors. CUFinder is a standalone, CRM-agnostic platform for prospecting, enrichment, buying signals, and API workflows. These tools solve different jobs - here’s an honest breakdown.
Standalone · any CRM · prospecting + 7 signals + API
Inside HubSpot · CRM enrichment + visitor ID
Choose Clearbit if…
you live inside HubSpot and want native enrichment of CRM records, website-visitor identification, and form shortening - and you’re a paid HubSpot customer. Breeze Intelligence adds from ~$45/month in credits on top of a HubSpot subscription, and integrates more deeply than any third-party tool can.
Choose CUFinder if…
you want to find new prospects (not just enrich existing records), work across any CRM or none, and get the market’s broadest buying signals, 40+ filters, and a full enrichment + lead-gen API with a Google Sheets add-on. Plans start at $49/month with a free tier.
Standalone, any CRM
No HubSpot requirement
Prospecting + 7 signal categories
Find new accounts, not just enrich
Full API + Sheets add-on
Enrichment and lead gen end-to-end
Clearbit is now Breeze Intelligence: a HubSpot-only add-on for CRM record enrichment, website-visitor identification, and form shortening. It’s well built for HubSpot-native teams, and it integrates more deeply than any third-party tool can. This page isn’t about whether Breeze works - it does, for that job. It’s about why teams who need standalone, CRM-agnostic prospecting, buying signals, and an open API choose CUFinder.
At a glance
| Feature | Clearbit | CUFinder |
|---|---|---|
| Works without HubSpot | HubSpot required | Any CRM or none |
| Standalone prospecting (find new leads) | Enriches existing records | 40+ filters |
| Buying-signals categories | Buyer intent within HubSpot | 7 categories |
| Firmographic/technographic enrichment | ||
| Website-visitor identification | ||
| Form shortening | ||
| Phone-number discovery | No phone enrichment | Verified phone |
| Email discovery | ||
| People profiles | 1B+ | |
| Company profiles | 85M+ | |
| Standalone API | Folded into HubSpot | 16+ endpoints |
| Google Sheets enrichment add-on | ||
| Published standalone pricing | HubSpot + credits | From $49/mo |
| Multi-CRM integrations | HubSpot-only | |
| Best for | HubSpot-native CRM enrichment + visitor ID | Standalone prospecting, signals, enrichment, API |
Clearbit is now Breeze Intelligence, available only via a paid HubSpot subscription (HubSpot/third-party guides, 2026). Always confirm on the live site. CUFinder pricing per cufinder.io. Verified June 2026.
The cost reality
The point isn’t price-per-credit; it’s scope. Breeze enriches records you already have inside HubSpot and identifies anonymous website companies. CUFinder finds the prospects in the first place, across any stack, and bundles buying signals plus a standalone API.
HubSpot
Required to use Breeze Intelligence
any CRM
CUFinder works with Salesforce, Zoho, Pipedrive, HubSpot, or none
7
CUFinder buying-signal categories
If your CRM is HubSpot and the job is enrichment, Breeze is native and convenient. If the job is building pipeline anywhere, CUFinder is purpose-built.
Pricing compared
Clearbit / Breeze
- No standalone pricing - requires a paid HubSpot subscription
- Breeze Intelligence credits start ~$45/month (annual) for 100 credits
- Real entry minimum ~$75/month once a HubSpot seat is included
- Mid-market HubSpot Professional + credits commonly runs four to five figures monthly
- Credits reset monthly; no phone enrichment
CUFinder
- Free50 credits/month$0
- Growth1,000 credits/month$49/mo
- Premium3,000 credits/month$129/mo
- Unlimited10,000 credits/month$299/mo
Breeze Intelligence requires a paid HubSpot subscription - there’s no standalone access. CUFinder is standalone from $49/month, works with any CRM or none, and adds prospecting, 7 signal categories, and a full API that Breeze (a HubSpot enrichment feature) doesn’t provide.
Feature by feature
| Clearbit | CUFinder | |
|---|---|---|
| Core job | Enrich HubSpot records | Find + enrich prospects |
| Visitor ID | Yes | No |
| Form shortening | Yes | No |
Honest take: Different jobs - enrichment-in-HubSpot vs standalone prospecting.
When Clearbit (Breeze Intelligence) Is the Better Choice
- You’re a HubSpot-native team and want enrichment that lives natively in HubSpot workflows.
- You need website-visitor identification and form shortening tied into HubSpot scoring/routing.
- Your job is enriching inbound CRM records, not building outbound prospect lists.
If you live in HubSpot and the job is native enrichment and visitor ID, Breeze Intelligence is built exactly for that - and integrates more deeply than any third-party tool can.
Which wins for your use case
Enriching HubSpot CRM records natively
Built into HubSpot workflows.
Website-visitor identification
Native visitor ID + form shortening.
Finding new prospects (outbound)
40+ filters, contact + company search.
Buying-signal targeting
7 categories, 1,000+ combinations.
Working across non-HubSpot CRMs
Any CRM or none.
Phone-number discovery
Verified phone finder (Breeze has none).
Standalone API / multi-tool stacks
16+ endpoints + Sheets add-on.
Enrichment without a HubSpot subscription
No HubSpot requirement.
Two different jobs - HubSpot-native teams enriching inbound records lean on Breeze, while teams building outbound pipeline across any stack land on CUFinder.
CUFinder
- G2 recognition across Sales & Lead Intelligence, Lead Capture, and Account Data Management
- 1M+ users joined in the last year
- Praised for data accuracy, breadth of services, and value for money
Clearbit / Breeze
- Per multiple G2 reviewers, Clearbit is praised for firmographic accuracy and HubSpot-native enrichment
- Recognized for website-visitor identification and form shortening inside HubSpot
Both handle B2B data responsibly. CUFinder publishes 93–99% confidence scores, refreshes daily, and works without locking you into one CRM ecosystem. Breeze’s HubSpot lock-in is a design choice for HubSpot-native teams, not a flaw - confirm the specifics for your use case on both vendors’ live sites.
Switching from Clearbit
CUFinder finds and enriches
CUFinder discovers and enriches new prospects across the web with 40+ filters and 7 buying-signal categories.
Push qualified contacts into HubSpot
Send your enriched, qualified contacts into HubSpot via CUFinder’s CRM integration.
Breeze keeps HubSpot records enriched
Breeze Intelligence keeps those HubSpot records enriched and flags website visitors for your inbound motion - so CUFinder powers outbound discovery while Breeze keeps your CRM clean.
Frequently asked questions
For standalone prospecting and enrichment, yes. Since the HubSpot acquisition, Clearbit is Breeze Intelligence - a HubSpot-only enrichment + visitor-ID add-on - while CUFinder works across any CRM and finds new prospects.
Find prospects anywhere - start free.
More CUFinder comparisons
CUFinder vs CognismPremium EU/US contact data with phone-verified mobile numbers.
Compare
CUFinder vs ApolloAll-in-one prospecting with email sequencing and a built-in dialer.
Compare
CUFinder vs ZoomInfoThe enterprise sales-intelligence incumbent.
Compare
CUFinder vs ClaySpreadsheet-style data orchestration and enrichment automation.
Compare
CUFinder vs 6senseEnterprise intent data and predictive ABM.
Compare
CUFinder vs Seamless.AIReal-time AI search for emails and phone numbers.
Compare
CUFinder vs RocketReachA large contact-lookup database for quick finds.
Compare
CUFinder vs UpLeadA 95% email-accuracy guarantee with credit refunds on bounces.
Compare
CUFinder vs Lead411Intent data paired with verified contacts.
Compare
CUFinder vs KasprA LinkedIn Chrome-extension contact finder (a Cognism company).
Compare
CUFinder vs SalesIntelHuman-verified contacts and research-on-demand.
Compare
CUFinder vs LeadfeederWebsite-visitor identification, now part of Dealfront.
Compare
