How to change your LinkedIn to a business account? You cannot convert a personal account to a business account on LinkedIn, but you can still create a company page. Let me tell you how to do it and its benefits.
To change your LinkedIn account to a business account, go to your LinkedIn profile, click on the "Work" dropdown menu, select "Create a Company Page," and follow the prompts to create your company page.
Ok, this title looks like a joke; the real one is “How to create a business account?” there are some things you need to have to create a business account:
A personal LinkedIn account that is at least 7 days old, the profile strength must be at the “intermediate” or “All-star” level, you need to have some LinkedIn connection, a company website or email (not a generic email like @yahoo.com) is required as well, it is also suggested to list working in the company in your experiences section. Now, let’s create that company page, shall we?
- Step 1. Log in to your personal account
- Step 2. Click on the “For Business” icon in the top right corner of your feed page
- Step 3. Click on the “Create a Company Page +” button
Step 4. Select the type of business page (company: small, medium, or large business, showcase page, or educational page)
Step 5. Enter the company information in the related boxes, such as name, LinkedIn address, website, industry, etc.
Step 6. Check the Verify box to agree to the additional terms for Pages and click on the “Create page” button.
Now you have your business account, but to stand out, you will need some other things. You will need a cover photo; this photo can be of your product, of your team members, or even of your logo.
The important thing is that it must represent your brand, and the size must be 1584 × 396 px. You can always use tools like Canva to create a perfect cover photo.
Next, you’ll need a compelling summary. Write about your services and products, talk about what your company does, or try to convince talented users to work in your company.
A summary can talk about many things in the limitation of 2000 characters. So, choose wisely to make your page stand out, and don’t forget to use relevant keywords. You can also choose to add a location; it is said that a location might help you attract the appropriate job seekers more easily.
A LinkedIn Business Account and Its Benefits
A personal account is a place for sharing a resume, self-branding, job seeking, etc., but when it comes to promoting a product, service, etc., you will need a LinkedIn business page. There are many benefits to creating a company page, and we mentioned some of them below:
1. Connecting to the Target Audience:
Marketing experts can use LinkedIn posts to contact their target audiences much more easily through a business account than a personal one, and stats demonstrate that it is much more effective as well.
2. Searchability:
A LinkedIn business account is much easier for clients to find than a personal one, so it can affect your marketing success if you have a LinkedIn company page.
3. Sharing the Content:
It is always a better idea to share a post about your product, service, etc., on a company page than on a personal account.
4. Hiring:
All right, the employment process is hard for both employer and job seeker. However, a company page can help you a lot to find talented people, review their resumes, contact them, etc., and the candidates can review your page to find out what your company does.
5. Promoting:
A company page is the most appropriate place to promote your products and services on LinkedIn.
How do I change my LinkedIn account from business to personal?
You may be wondering how to change LinkedIn account from business to personal. You can not directly change your business page to a personal account on LinkedIn.
Likely, there is a solution, that is, you have to delete or deactivate your business account. To do that, follow these steps:
1. Click on the Me icon and select the company you want to deactivate under Manage from the dropdown menu.
2. Go to your business page and click the “Settings” option in the left menu.
3. On the settings page, click on the “Deactivate page” option.
4. Then, check the specified box to confirm the steps to delete the page.
5. Finally, click the “Deactivate” button.
How to Convert LinkedIn Showcase Page to Company Page?
If you have several LinkedIn accounts, such as a showcase page or a company page, LinkedIn allows you to change the type of your LinkedIn page.
To convert the showcase page to a company page, you need to
- be the super admin of your LinkedIn showcase page and
- change the URL of the showcase page.
That is, just change the word “company” to “showcase” in the URL of your showcase page.
For instance:
https://www.linkedin.com/showcase/abc
changes to
https://www.linkedin.com/company/abc
Hot tips:
- Once a showcase page is converted, it cannot be reverted back to the original page type.
- Your followers and posts will not change.
How to Change LinkedIn Account Type?
Changing your LinkedIn account type is not directly possible. When you create a LinkedIn account, you are given the option to choose an account type based on your professional background and goals. The available options include Basic (free), Premium (paid subscription), and Business (for companies). Once you have selected an account type, it cannot be changed.
However, you can upgrade or downgrade your LinkedIn account type if needed. If you have a Basic (free) account and wish to access additional features and benefits, you can choose to upgrade to a Premium subscription by selecting one of the available plans. Conversely, if you have a Premium account and no longer require the added features, you can choose to downgrade to a Basic (free) account by canceling your Premium subscription.
To upgrade or downgrade your LinkedIn account type, follow these straightforward steps:
1. Log in to your LinkedIn account and navigate to the “Me” icon at the bottom right corner of the LinkedIn app or the top right corner of the LinkedIn website. From there, select “Settings & Privacy,”
2. Go to the “Account preferences” section, and under “Subscription & payment”, click” Upgrade for free”. Here, you can manage your subscription and make any changes to your account type.
How to Create a Company Page on LinkedIn Mobile?
Creating a company page on page on LinkedIn mobile app is currently only available on iOS devices.
Here’s a simple guide on how to create a company page on LinkedIn using your iOS mobile device:
- Step 1. Go to your LinkedIn account page.
- Step 2. Tap the “three dots/More” icon on the right and then select the “Create a LinkedIn Page” option from the dropdown menu.
- Step 3. Select the Page type which includes Company and Educational institution
- Step 4. Enter this information in the provided fields, including your company name, LinkedIn public URL, website, industry, company size, company type, and finally, optional tagline.
- Step 5. Check the verification box to confirm your company.
- Step 6. Tap the “Create” button in the upper-right corner of the page.
By following these steps, you can easily create a company page on LinkedIn using the iOS mobile app.
It’s important to regularly update your company page with engaging content, such as company updates, job postings, and relevant industry news, to maximize its impact and attract followers and potential customers.
How to Delete LinkedIn Account?
Deleting your LinkedIn account means you close your profile permanently and remove your access to all of your information on LinkedIn. Now, to delete your LinkedIn account, follow these simple steps:
1. Log into your LinkedIn profile and click the “Me” icon at top of your any page.
2. Click the “Settings & Privacy” tab from the “Me” dropdown.
3. Click the “Account preferences” tab.
4. Navigate to the “Account management” section of the right rail and then click the “Close account.”
5. Click the” Continue” button, check the reason for deleting your account, and then click the “Next” button.
6. Check the box for the reasons you want to close your account and click the Next button.
7. Enter your LinkedIn account password and finally click the “Done” button.
In Closing
So, do you know how to change your LinkedIn account to a business account? You need to create a company page besides your personal account.
So if you have a company and want it to stand out on LinkedIn, create that business account now. It’s better to establish one of them sooner rather than later.
FAQ:
- How Do I Switch My Account in LinkedIn? You can switch between your accounts on LinkedIn using this simple way: first, log out of your LinkedIn account, click “Sign In,” and then choose the account you want to connect with from the provided list.
- What Is the Difference Between LinkedIn Account and Business Page? A LinkedIn account refers to an individual’s personal profile, highlighting their professional experience, skills, and connections. On the other hand, a LinkedIn business page represents a company or organization, showcasing its services, products, and company updates.
- How Do I Unlink My Business Account from LinkedIn? Here’s how to unlink your LinkedIn account: Go to your LinkedIn account and click the “Me” icon at the top of any page. Under the “Manage” header in the dropdown menu, select the business page you want to unlink. On your business page, select the “Settings” tab from the left menu and then click “Deactivate page.”
- Can you Convert Personal LinkedIn to Business? No, it is not possible to convert your personal account into a business page on LinkedIn. Only you can create a business page through your personal account.
- Is LinkedIn Business Page Free? Yes, creating a LinkedIn Company Page (or business page) is free. LinkedIn allows businesses to set up these pages to showcase their company and offerings at no direct cost. However, advanced promotional features or job postings may come with fees.
- Can I Have a Personal and Business LinkedIn Account? Yes, you can have both a personal LinkedIn profile and a LinkedIn Company Page.
- Can I Have 2 Accounts on LinkedIn? Yes, while LinkedIn’s user agreement allows for only one personal profile per individual, some people create multiple accounts by mistake or for other reasons. However, managing multiple accounts can be cumbersome, and LinkedIn recommends consolidating any duplicate accounts into one. If discovered, LinkedIn may close or restrict extra profiles.
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